Primary Stages FALL Gala

Monday, October 5, 2026

at Sony Hall (235 W 46th Street, New York, NY)

Cocktail hour 6pm | Dinner & Performances 7pm

Honoring
Ann Harada
with the Einhorn Mentorship Award

Cathy Bendall
with the inaugural Theater Service Award


Cherry Lane Alternative
with the Andrew Leynse Commitment to New Plays Award

Live auction led by celebrity auctioneer Christopher J Hanke

Featuring performances by some of Broadway’s biggest stars, Primary Stages’ Fall Gala is the largest fundraiser of our season, and its income provides critical support for our free educational programs benefiting over 1,000 teens and teachers annually.

Performers to be announced!

Individual tickets start at $500 and tables start at $3,000.

We are thrilled to present the Einhorn Mentorship Award to actor Ann Harada. The Einhorn Mentorship Award is awarded each year to someone in the theater community who has been a true mentor and inspiration to those who work with them. Past recipients include Carl Andress, Charles Busch, Judy Gold, Adam Gwon, Kate Hamill, Marla Persky, Kimberly Senior, Thom Sesma, Jeanine Tesori, and Sharon Washington. A beloved Broadway and screen veteran, Ann has built an extraordinary career while generously championing and mentoring the next generation of AAPI artists. She can currently be seen in Broadway’s Tony Award-winning Best Musical Schmigadoon!, reprising the role she originated in the acclaimed Apple TV+ musical comedy series. Best known for originating the role of Christmas Eve in Avenue Q, she has appeared in numerous Broadway productions, including Rodgers + Hammerstein’s Cinderella, 9 to 5, Les Misérables, Mamma Mia!, Into the Woods and Seussical.

Our inaugural Theater Service Award will honor accountant Cathy Bendall. Created to recognize the often-unsung professionals whose dedication, expertise, and commitment keep the theater community thriving, this award celebrates the people who make the work possible – even when they’re rarely in the spotlight. Cathy is a partner emeritus at public accounting firm Withum and her distinguished career spans more than 42 years of dedicated service to not-for-profit organizations throughout the New York/New Jersey area and internationally. Cathy’s longstanding commitment to the nonprofit sector is especially meaningful within New York City’s not-for-profit theater community, where she has served for more than 10 years. She has brought practical insight, technical excellence, and a deep respect for the arts to every client relationship.

We are also honored to present the Andrew Leynse Commitment to New Plays Award to Cherry Lane Alternative. Created in memory of Primary Stages’ late Artistic Director Andrew Leynse, this award is given annually to a member of the theater community who has been a dedicated champion of new plays and new playwrights. Previous recipients include theater agent Beth Blickers, The Laurents/Hatcher Foundation, and Primary Stages Liff Lab founder Mickey Rolfe. Entering its 30th season, Cherry Lane Alternative (CLA) has spent three decades championing playwrights and producing new work, making it one of New York’s longest-running nonprofit Off-Broadway organizations devoted to new play development. Founded in 1997 upon Angelina Fiordellisi’s revival of the historic Cherry Lane Theatre, CLA has become an enduring steward of new work, cultivating the artistic relationships that shape the future of American theater.

Questions? Please contact the Development Department at 212.840.9705 x214 or gala@primarystages.org

HONOREES AND AUCTIONEER

  • ANN HARADA

    Schmigadoon!, Avenue Q

  • CATHY BENDALL

    Partner Emeritus, Withum

  • CHERRY LANE ALTERNATIVE

  • Christopher J Hanke

    How to Succeed in Business, Rent

Photos from our 2025 fall gala honoring Thom sesma & mickey rolfe